AUDIENCE THEORIES ESSAY There are numerous narrative theories relating to audience throughout media and film. These help determine a target audience, among other things for a film. They also help segregate horror films into different sub-categories, to show and exemplify the differences between them. The theories that I'm going to speak about today relate specifically to the audience and how they react to films. Firstly, and perhaps the most effective and empowering theory utilised in horror is the 'Catharsis' theory, penned by Greek philosopher Aristotle. Generally, the Catharsis theory involves the idea that people will watch depressing or horror-inducing media when they feel down because it stimulates a 'better' feeling in them. My trailer does very loosely make use of the catharsis theory. The constant fast cuts and worried facial expressions increase the intensity and looming danger of the film, making a viewing audience perhaps thankful that...
All types of media have certain conventions that need to be adhered to in order to be recognised as a part of their respective genre. Specifically to the film industry, there is the horror sub genre, and then even more specific sub-sub genres, such as Splatter, Slasher, etc. As a result, there are very specific conventions related to my media product, with the important factor being that the conventions take on newer meanings each time they are repeated or slightly subverted. For my Media AS Level, I created a music magazine that exhibited various features and conventions due to me copying a current music magazine and using it as an inspiration. However, the difference is, I did not understand the conventions properly, I was just utilising them due to a knowledge that they were commonplace in RMT. I did not display a great deal of creativity in this manner, rather predictably, due to my lack of any real understanding of what the numerous conventions of music magazines mea...
Digital Technology, as we know it, is generally the means of which the creation of media is accomplished on. Digital technology covers a large spectrum of different types of technology, ranging from programs like Final Cut Pro and Photoshop CS6 to actual hardware such as the Macs we have been using to edit and develop, and the cameras that we use to record the actual footage. There is a noticeable relationship between the digital media technology and the idea of creativity in media. It's a well-known fact that creativity is enhanced by the access of greater digital technology, for an abundance of different reasons. My work has changed very noticeably over the 2 years due to a greater accessibility to digital technology and understanding of it. An example is my understanding of social network accessibility to promote my ideas and get a gauge of what the audience want to see with regards to my product. Moreover, My skills developed significantly across the two years because ...
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